Menu of Services
You can choose any of the services below to build your customized coaching package.
Trauma Recovery, Healing & Growth
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This is a space where you get to say everything out loud, without worrying about how it sounds. I already believe you.
As a trauma-informed, certified coach specializing in Narcissistic Personality Disorder (NPD) abuse and Antagonistic Relational Stress (ARS), I recognize these nuanced dynamics. You don't have to convince me of what happened or work to explain yourself. I understand what narcissistic abuse actually does to you - the physical symptoms, the CPTSD, the anxiety, and the depression.
Narcissistic abuse follows patterns - in intimate relationships, in families, in friendships, in workplaces - and once you identify them, everything starts to make sense.We explore the trauma bonds, the cycle, and the specifics of your situation. We work through boundaries, grey rock and yellow rock communication, exit strategies, and whether low contact or no contact is right for you. From there, we center you and begin moving toward the healthy future you deserve.
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We all have inner children at various ages inside of us who are in need of acknowledgment, love, and understanding. Going through the healing process with your “littles” directly affects current you, and in very meaningful ways, future you.
Together, we look at all of it - the conditioning, the systems, the adaptations you developed because they were necessary. We explore what I call the “Five Whys of Fear,” so we can get to the root cause and address what’s holding us back. We name what happened, make sense of it, and start to separate the situation from the ongoing anxiety.
My favorite part of doing this work is this: in healing the younger versions of yourself, we start to heal you now, in the present. And in doing so, we change the future. This is why I say “your future self is rooting for you.” Future you already knows that you can do this, because the work you are doing now is creating your beautiful life ahead. -
Your body has been telling you something is wrong - the Sunday dread, the insomnia, the headaches, the hair loss, the knot in your stomach on the way to work. A toxic workplace produces the same physical and psychological symptoms as any other abusive environment, because that's exactly what it is.
Research consistently shows that top performers are disproportionately targeted in toxic workplaces. You're being singled out because you're exceptional - and because excellence threatens the status quo.
We name the dynamics - the gaslighting, the culture of silence, the impossible standards, the retaliation for speaking up. We build strategies for surviving it, exiting it, and recovering from it. From there, we rebuild your confidence, your boundaries, your professional identity, and your sense of what you actually deserve in a career. Then we go get it - and the money you fucking deserve!
Life Transitions
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As a Certified Professional Menopause Coach who has been through perimenopause and menopause myself, I've investigated the connections between perimenopause, autoimmune conditions like hEDs, MCAS, POTS, long COVID, and many others. Current research is confirming what many of us already suspected - that these conditions are often interlinked. Plus, this massive hormonal shift affects every system in your body - and most of the medical world is just now starting to catch up.
I mean, nobody prepared us for this bs. The brain fog, the insomnia, the anxiety, the joint pain, the weight gain, the hair changes, the loss of words mid-sentence - sometimes the rage that comes out of nowhere. And when we finally bring it to a doctor, too many of us are handed an antidepressant and told “to get more sleep” - as if that’s possible.We work on understanding what's happening in your body, connecting you with resources and practitioners who take this seriously, and supporting you in advocating for yourself in a medical system that is still catching up to what the research already shows. For example, the recent increased knowledge of what's actually helpful to us, from hormone therapy (including GLP-1 /GIP) medications to proper exercise for women, is growing rapidly.
We also talk about what this transition does to your identity, your career, your relationships, and your sense of self. For many of us, perimenopause and menopause bring a clarity that suddenly changes everything - a new awareness of what's been costing you energy, time, and peace. The relationships that drain you, the roles that no longer fit, the patterns you've been tolerating for years - yeah, we’re not doing that anymore.
We’ve got decades ahead of us - this is truly our second act.
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As someone with lived experience and an informed understanding of neurodivergence - ADHD, autism, HSP, masking, and the connections with complex trauma, I offer a space for open conversation, accurate information, and practical support.
What looked like anxiety, depression, or burnout was often a result of high-masking and adaptation to the neurotypical world. Together, we can explore your specific type of neurodivergence and learn how to live your life embracing who you are. -
Whether you’re finally getting that divorce (congratulations!), embarking on your next chapter as your kids become adults, exploring new career options, or changing the trajectory of your life - this is where you center yourself and decide what comes next. You get to decide who you are going to be and what your life looks like, and that’s fucking exciting!
Leadership & Small Business
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Is it time to move up in your career? if so, we will work on executive presence, board readiness, thought leadership, strategic networking, managing organizational politics, and much more together.
You deserve the title, the role, and the compensation that reflect what you've actually been delivering. Let's make it all happen.
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You've gained the experience, you're a high performer, you've taken on more responsibility - and you're ready to make your next move.
Whether that means building your case for promotion, updating your positioning, or launching a targeted job search - we build the strategy around where you actually want to go.
We start with your resume, working through your accomplishments in detail - because most high performers have done significantly more than their current materials reflect. From there we build what the situation requires: a business case and salary research to present to leadership, a job description that makes the promotion case on paper, or a behind-the-scenes LinkedIn refresh designed to catch recruiter attention without signaling anything to your current employer.
The resume and strategy work is also identity work. As your accomplishments get laid out accurately, your sense of your own value recalibrates - and that clarity directly influences the roles you pursue and the confidence you bring into the room.
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You have an idea that keeps coming back - a service you know you could offer, expertise you've been giving away for free, or a business concept you've been quietly researching for longer than you've told anyone.
Whether you're building on the side, planning a full transition, or somewhere in between - this is where the idea becomes something real.
I've built my own service-based business from the ground up and have helped many women do the same. We work through everything that turns an idea into an actual operating business - clarifying your services, identifying your audience, positioning your brand, building a business plan, and getting your first clients in the door. That includes the pieces most people don't know to think about until they're stuck: business entity formation, domain and website setup, brand colors, logo direction, and the foundational decisions that save significant time and money when made correctly from the start.
We also work through pricing strategy - because what you charge directly shapes the clients you attract, the income you sustain, and how the market positions you from the start.
You have something valuable to offer. Let's build it.
Career Advancement & Strategic Job Search
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Your resume and cover letter need to tell the truth about who you are at your best - in language recruiters, ATS systems, and hiring managers can all read clearly. We do this together in real time, via Zoom, where we start with an honest assessment of where you are and where you want to land, then build a master resume that captures the full range of your experience and leadership. If you're considering more than one direction, we tailor versions for each job family so every opportunity you pursue is met with the right positioning.
A core part of this work is surfacing the quantifiers - the numbers, scope, and outcomes that make your accomplishments concrete. You already have them; I help you find and articulate them. The process tends to rebuild your confidence along the way, and because every line comes from your real experience in your own words, you can walk into any interview and speak to the page authentically.
We will write a main cover letter that is built to be revised for each opportunity, tailored to the role, the organization, and your voice. (Don’t worry, it’s a simple system I’ll teach you!) While many companies don’t focus on cover letters, enough do that we want to be prepared.
Finally, we use the work we've done together to level up your LinkedIn so your online presence matches your materials. I'll also teach you how to use AI the way I do - not to generate your story, but to organize what's already yours, compare your resume against job descriptions of interest with precision, and refine your materials thoughtfully.
Bonus: This use of AI and prompt engineering to streamline workflow is a skill you'll carry with you long after our work together ends. -
I take a different approach to interview preparation. We treat interviews as conversations between professionals exploring mutual fit, and the work we do together is designed to help you walk in prepared for that kind of conversation. On Zoom, we identify the experiences that best showcase who you are and shape them into stories you can speak to with confidence. Then we practice together casually - I reflect back what's landing, what could be developed further, and what you can set aside.
The stories you build with me are flexible by design. A small, well-developed set can be adapted to answer a wide range of behavioral questions, which means you'll walk into interviews feeling prepared rather than scrambling to recall the right example in the moment. We draw directly from the work we've already done together on your resume, so there's continuity between the page and the conversation.
Beyond the stories, we cover the full arc of the interview: how to introduce yourself with warmth and clarity, how to talk about salary with steadiness, how to ask questions that signal you're evaluating fit too, and how to follow up afterward. We also address the individual patterns that show up for you - whether that's a tendency to overshare, talk too much, talk too little, or lose your footing under pressure - with practical tools you can use in the moment to stay focused and grounded. By the time we're done, the interview feels like a conversation you're ready for.
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Your LinkedIn profile is often the first place a recruiter, hiring manager, or potential connection lands - which means it needs to reflect the same care and intentionality as the rest of your materials. We work on it together on Zoom, drawing directly from the resume work we've already done so your profile reads as a coherent extension of who you are.
We start with the elements people actually see first: your headline, your photo, your banner, and your About section. Your headline is some of the most valuable real estate on the platform, and we craft it to communicate your expertise and the direction you're moving in. Your About section becomes a place to tell your professional story in your own voice, with the warmth and depth that a resume bullet can't carry on its own.
From there, we work through your experience section, your skills, and your featured content. I'll also walk you through the backend tools and settings that most users don't know exist - the recruiter-facing signals, the search and filtering features, the saved searches and alerts, the ways to surface yourself to the right people, and the small adjustments that meaningfully change how often the right opportunities find you. We talk about how to use LinkedIn going forward too: what to post, how often to engage, who to connect with, and how to keep your profile current as your work evolves. The goal is a profile and a working knowledge of the platform that support your search
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Strategic job search work is about expanding your reach into the full landscape of how next-level roles actually move - well beyond the major job boards most people start with. There's a much wider market available to you, and we explore it together.
We work through the job boards and platforms specific to your industry and level, the legitimate recruiting firms working in your space, and how to position yourself to be found by recruiters before you're even actively searching. We also use AI together to build customized intelligence for your specific search - researching companies and cultures so you can evaluate fit before an interview, drafting outreach you can adapt to your voice, and pulling salary benchmarks that ground your negotiation in real market data.
By the time we're done, you have a working knowledge of where the best opportunities live and how to engage with the search market in a way that makes the right roles findable - and makes you findable to the right people.
Coaching Packages
Flexible payment options include standard credit card processing and monthly installment plans with 0% options through Klarna, AfterPay,
(and PayPal Credit upon request). All coaching packages include direct email access for weekly support.
Our highest-tier packages (Shift, Grow and Transform) include priority scheduling and limited Saturday access.
Book a free 30 Minute Discovery Session!
You can tell me your story, ask any questions you have, and we can see if we’re a good fit to work together. Click below to get started!
Want to talk first?
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These Terms and Conditions apply to all clients who engage in services provided by me, Heather E. Coleman, under The Second Act Studio. They're designed to ensure mutual clarity, support, and a strong foundation for our work together.
1. Payment
Payment is due upon receipt of the invoice. All sales are final, and I do not offer refunds once payment is made. By purchasing a coaching package, you reserve a spot in my calendar through the package's expiration date and accept these terms.
The rate listed on your invoice is valid for 30 days from the invoice date. To hold your spot, prompt payment is required. If no payment is received within 30 days - and no prior arrangements have been made - the agreement will be null and void.
Third-party financing options (such as Affirm, Klarna, or PayPal Credit) are available at checkout for clients who prefer flexible payment options. 2. Nature of Services
I provide coaching across career development, leadership, job search strategy, confidence-building, and recovery from toxic or high-conflict work or personal situations. While trauma-informed, this work is not a substitute for therapy or medical care.
3. Results Disclaimer
Coaching provides guidance, tools, and support - not guaranteed outcomes. Results depend on your effort, follow-through, and factors outside my control. This is an investment in your development, not a promise of specific results.
4. Confidentiality
All information you share with me in sessions is confidential. I'm committed to protecting your privacy and creating a safe, supportive space.
5. Scope of Services & Client Responsibilities
All work takes place in scheduled sessions unless we agree otherwise. Coaching is tailored to your specific goals and may include guidance on career development, job search strategy, leadership, communication, boundaries, confidence-building, and navigating difficult work or personal situations. This is not an exhaustive list - support is shaped around your individual needs.
Clients are responsible for:
• Participating fully in sessions
• Completing any homework
• Implementing practices discussed
• Reviewing/approving all final drafts
6. Accuracy of Information
The quality and usefulness of my services depend on the accuracy and completeness of the information you provide. This is especially important for Video Audits, where I create deliverables based on your submitted materials. I am not responsible for errors, omissions, or outcomes resulting from incomplete, inaccurate, or outdated information provided by you.
7. Email Communication
You can reach me at heather@second-act-studio.com, and I aim to respond within 24 - 48 hours during the business week. I do not use text or social media messaging for coaching communication.
8. Coaching Package Expiration
Each coaching package includes a set number of sessions and a specific expiration window. All sessions must be scheduled by the client and completed prior to the expiration date unless you make arrangements with me in writing. Otherwise, unused sessions are forfeited.
9. Non-Transferable Services
Services are non-transferable unless agreed upon in writing and completed within the original package timeframe.
10. Scheduling
You're responsible for booking sessions using this link:
alendly.com/heatherecolemanappointments
Availability is first-come, first-served, so booking early is encouraged.
11. Rescheduling & Cancellations
You may reschedule or cancel up to 3 sessions with at least 5 minutes' notice. After 3 changes, additional reschedules count as completed sessions. No-shows are also considered complete.
If something unexpected comes up, please let me know. Depending on the circumstances, we may be able to adjust your plan.
12. Virtual Sessions
All sessions are virtual. You'll need a stable internet connection and a device that supports video calls.
13. Video Responses
Video products are delivered via personalized video within 5 business days of receiving your completed intake form, unless delayed due to illness or emergency.
14. Digital Downloads
Digital products (including toolkits, guides, and worksheets) are delivered electronically upon purchase. Due to the nature of digital products, all sales are final. No refunds.
15. Session Recording
Sessions are not recorded by default. If you request a recording, I'm happy to provide one for your personal use. All session recordings are confidential and remain between us.
16. Testimonials & Case Studies
If you share a testimonial publicly (on Google Business, LinkedIn, social media, or in online groups) or send one to me directly with your permission, I may use it in my marketing materials. Testimonials are shared using first name and last initial only.
I may also share anonymized client stories (with no identifying details such as name, company, industry, or location) for educational purposes in blog posts, videos, or social media content. If you prefer your story not be shared in any form, please let me know in writing.
17. Intellectual Property
All materials provided through The Second Act Studio - including toolkits, worksheets, frameworks, guides, templates, video content, and session recordings - are my intellectual property. You may use them for your own personal and professional development, but you may not share, distribute, resell, or reproduce them in any form without written permission.
18. Third-Party Tools & Technology
I use third-party platforms to deliver services, including Zoom, Calendly, and other platforms. I am not responsible for outages, technical issues, or service interruptions caused by these platforms or by internet connectivity issues. If a session is disrupted due to technical difficulties, we will reschedule at no additional cost. If you experience service interruptions, you may reschedule at no additional cost as well.
19. Payment Disputes & Chargebacks
If you have a concern about a charge or service, please contact me directly at heather@second-act-studio.com before disputing with your bank or credit card company. Filing a chargeback without first attempting to resolve the issue with me is considered a breach of this agreement and will result in immediate termination of services, forfeiture of any remaining sessions, and potential collection action for the disputed amount.
20. Age Requirement
All clients must be 18 years of age or older to purchase services from The Second Act Studio.
21. Limitation of Liability
To the fullest extent permitted by law, The Second Act Studio and Heather E. Coleman shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of services, including but not limited to lost profits, lost opportunities, or career outcomes.
In no event shall total liability exceed the amount you paid for the specific service in question minus the sessions you have already completed. By purchasing services, you acknowledge that you are reserving time and resources that cannot be recovered, and that refunds are not available regardless of outcome or satisfaction.
22. Indemnification
You agree to indemnify, defend, and hold harmless Heather E. Coleman and The Second Act Studio from any claims, damages, losses, or expenses (including reasonable attorney fees) arising from your use of my services, your violation of these Terms, or any actions you take based on coaching guidance. Coaching provides information and support for your consideration - all decisions and actions remain your responsibility.
23. Force Majeure
I shall not be liable for any failure or delay in performing my obligations due to circumstances beyond my reasonable control, including but not limited to: illness, injury, pandemic, natural disaster, government action, internet or power outages, or other unforeseen events. In such cases, I will communicate with you as soon as possible and we will work together to reschedule or adjust services as needed.
24. Price Changes and Lock-In
Once you purchase a package, that rate is locked in for the duration of that package. If you choose to purchase additional packages later, those will reflect the pricing available at that time.
25. Updates to Terms
These Terms and Conditions may be updated from time to time. By purchasing a package or continuing to use services after updates are posted, you agree to the most current version of these Terms. I encourage you to review this page periodically.
26. Severability
If any provision of these Terms is found to be invalid or unenforceable, the remaining provisions will continue in full force and effect.
27. Agreement and Governing Law
By submitting payment, you confirm that you've read and accepted these Terms. These terms represent the full understanding between us. Any additional agreements will be documented in writing.
This agreement is governed by the laws of the State of Michigan. In the event of any disagreement or concern, both parties agree to first attempt resolution through direct, good-faith communication. If unresolved, matters may be addressed through mediation before pursuing any formal action. Any formal disputes shall be handled in small claims court in Oakland County, Michigan.
Both parties agree that legal action is a last resort, and that open communication is the preferred path to resolution.
28. Collaboration & Flexibility
My coaching approach is collaborative and responsive to your needs. Life happens - you're always welcome to share what may impact your progress. If something comes up, we'll discuss adjustments that help accommodate your needs within the coaching structure.

